UNDERSTAND THE STORY. IT IS THE KEY TO DEVELOPING A WIN-WIN
TRANSACTION
Real estate transactions are not just about properties. They
are also about people and life situations. We will call this
the story. Every transaction has a story. A clear understanding
of the story, with all the characters involved and dynamics of
the present situation is the key to crafting a win-win transaction.
This is especially true in the realm of pre-foreclosure transactions.
A successful pre-foreclosure transaction is always about extricating
a homeowner out of the tight situation they themselves got into.
Not only that. In addition, the homeowner needs to feel that
he is also a winner despite having to sell the house in distress.
In other words, the homeowner needs to perceive that he is better
off because of your help. If not, the homeowner will feel taken
advantage off. If this happens, things will not work out no matter
how good you are at executing the short sales with the bank.
One of the main challenges of working in pre-foreclosures
is that homeowners, to one degree or another, are stressed and
defensive. They find themselves in the unfortunate situation
of having to lose their house. Unless there is any equity, which
is unlikely, their only options are to either sell or get foreclosed.
Most homeowners in pre-foreclosure know this. Many have difficulty
facing and accepting this fact. As a result they are unhappy
about the situation.
The objective of the pre-foreclosure investor is to buy properties
prior to foreclosure. To accomplish this, the investor needs
to present a proposal that makes sense to the homeowner. To develop
this, it is important to have a clear picture of the whole story.
The best way to obtain this is by asking questions and listening.
Effective listening involves sensory acuity and gut feelings
combined with good knowledge of the foreclosure process. Listening
effectively allows the investor to comprehend the story. With
this, the investor will get a feel of the characters and determine
if they are people he can work with. The investor must visualize
the situation to determine whether it can be resolved. With this
information, which is the story, it is a lot easier to develop
a win-win proposal and strategy to buy the property in a way
that satisfies the homeowner.
Understand the Characters
This is the most important part of the story. Problems do
not appear by themselves. People create them. The aim is to determine
if the homeowners or anyone associated with the property are
people you can work with. The best way to figure out the characters
is to ask open ended questions, develop a rapport and let them
talk.
Ask yourself these questions: Are they telling the truth?
Will they trust you? Are they worth of your trust? Are they realistic?
How are they reacting to stress? Are they in a problem solving
mode? Will they try to go around you? Do they want to be helped?
Will they get you into a problem? Will you be able to satisfy
them?
Visualize the Situation
You want to understand the dynamics involved in order to determine
if you can resolve them.
What is it that led the homeowner into default? Who else is
involved? Is there bankruptcy, divorce, law suits, liens, child
support, judgments, probate, etc? Are there resentments? Is there
enough time? Is foreclosure the only solution? Is this solvable?
Develop a Win-Win Proposal and Strategy
This comes out of understanding the story and asking more
questions. One of the best ways to develop a proposal that makes
sense to the homeowner is to start by asking what it is that
they want. A great question for this is what is your ideal outcome?
If the answer is an impossibility, help them work themselves
down to a realistic expectation that they themselves figure out.
A good proposal is always based on satisfying a homeowners realistic
expectations. Anything above that amounts to selling the the
sky and the stars. If the homeowners realistic expectations are
met, then they will have won. Get another deal if the homeowners
expectations are unrealistic.
A Good Real Live Example
A lady called me from San Francisco. She has two rental houses
in Portland. One of them is in foreclosure, over-mortgaged and
in heavy disrepair. The other has equity and is very nice.
Situation : She moved to San Francisco. She mentioned that
because of bad business decisions and her mothers medical bills,
she had over-mortgaged one of the houses. The renters did not
pay for a long time, trashed the house and made unprofessional
repairs. The property has two mortgages in default, City of Portland
liens and a private lien from a friend.
Characters : The characters are the homeowner and the private
lien holder. The homeowner is a single female in her early forties.
She is a professional, wants to save her credit, avoid bankruptcy,
foreclosure, and prevent any collections from either her friend
or the second mortgage. She is quick to act and proactive in
resolving the situation. Her realistic expectation is that someone
bails the property out of foreclosure by buying it in a short
sale. If the short sale is not good enough, she is willing to
carry a promissory note for a deficiency balance. In addition
to this she does not want leave her friend out in the cold.
Character Analysis : Through all of my interactions with her
since the first day, my gut feeling is that the homeowner is
someone I can work with. She has expectations that I can most
likely satisfy. The friend is also realistic. He is willing to
be flexible as long as he does not end up worse off.
Situation Analysis : A typical rental house foreclosure situation.
The characters involved are proactively working towards a realistic
solution. I believe that this is a solvable problem.
Win-Win Proposal and Strategy : With the understanding of
the story this is easy. My proposal and strategy is this:
1) Discount the second mortgage as much as possible.
2) If needed, have the owner pay or sign a promissory note
for the smallest possible deficiency the second mortgage will
allow.
3) Re-collateralize the friends lien by securing it with the
equity of the nice house.
4) For me: Obtain the property at the best possible price
that still allows all of the above to happen. Most likely this
transaction will close this week.
As you can see, real estate transactions are not just about
properties. They are also about people and situations. This
is especially true in pre-foreclosure investing. Because of
this, it is paramount that the pre-foreclosure investor understands
the story behind each transaction. It is the key to success.
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Please contact Oscar
Mornate for Permission to post this article on your site.
Credit for the article must be give to Oscar Morante, Best
Short Sales
(C) 2006 Advanced Real Estate Concepts, LLC., Portland OR.
All rights reserved.
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